Digital Strategist and Marketer
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Masterbrand Cabinets

Masterbrand's Mission: They make it easy for customers to select, purchase and complete their cabinetry project.

To do this, they partnered with Horizontal Integration on a responsive overhaul of their award winning digital ecosystem. This needed a tactical approach leveraging a mobile-first development methodology which increased multiple metrics including reducing page weight, and increasing user retention.

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